When The Standard Market Says No Lets face it, rejection happens. Most risks will find placement on the standard market among admitted insurance carriers. But not all. Standard market risks are considered to have favorably low exposure to loss, are traditional in their coverage needs and fit into typical...
What is a “Hard-To-Place Risk”? One of the more ambiguous terms in the insurance lexicon is “Hard-To-Place Risk.” The more this uncertain phrase is unpacked and understood, the better producers are positioned to identify and write such risks in their book of business. To dig a little deeper. Often...
At Prime Insurance Company, we do not compete with other markets. That is because our market is the assortment of risk that has been declined, rejected, cancelled, non-renewed or otherwise unable to obtain insurance. It is this diverse collection of unconventional or nontraditional risks, risks...
At Prime Insurance Company we pride ourselves on being a strong and committed partner to our insureds. With an individualized approach to insurance, it is important we get to know the unique needs and circumstances each customer’s coverage. We contact every one of our insureds...